News | Poonawalla Fincorp Launches India’s First 24/7 Fully Digital Business Loan for MSMEs

Poonawalla Fincorp Launches India’s First 24/7 Fully Digital Business Loan for MSMEs

News

10 June 2025

2 min read

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Poonawalla Fincorp has unveiled a groundbreaking 24x7 digital loan service aimed at addressing the evolving financial needs of India’s Micro, Small, and Medium Enterprises (MSMEs). This new initiative offers instant, paperless access to credit, allowing businesses to apply for and receive loans at any time—day or night.

The service is built on a robust digital infrastructure that leverages advanced analytics and AI-driven credit assessment to deliver quick, hassle-free loan approvals. The entire journey—from application to disbursal—is fully digital, significantly reducing the turnaround time and eliminating the need for physical documentation.

Abhay Bhutada, Managing Director of Poonawalla Fincorp, said the move reflects the company’s commitment to supporting MSMEs with accessible and tech-enabled financial solutions. “MSMEs are the backbone of the Indian economy. Our 24x7 digital loan platform ensures that access to credit is not constrained by time or geography,” he stated.

This launch is part of Poonawalla Fincorp’s broader digital-first strategy, aimed at democratizing credit access and enhancing the customer experience through technology. The company believes that by enabling faster and more flexible financing, it can help MSMEs manage working capital, invest in growth, and navigate market challenges more effectively.

The initiative is expected to particularly benefit businesses in semi-urban and rural areas, where traditional banking infrastructure often falls short. By offering real-time credit access without the usual delays, Poonawalla Fincorp is positioning itself as a key enabler in India’s digital lending landscape.

Reference: ETBFSI