Global Expansion Strategies for FinTechs in Emerging Markets: A Playbook for Leaders
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Stablecoins Enter Mainstream Finance as U.S. Regulation and Corporate Adoption Accelerate
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News
18 June 2025
2 min read
92
Stablecoins—a class of cryptocurrencies pegged to traditional assets like the U.S. dollar—are rapidly gaining traction in global finance. With their market capitalization soaring to around $250 billion, these digital assets now outpace transaction volumes of traditional payment giants like Visa and Mastercard.
In the U.S., regulatory clarity is taking shape. The Senate's recent passing of the GENIUS Act represents a landmark step, mandating reserve backing, audited disclosures, and anti-money laundering compliance for stablecoin issuers. This framework has emboldened financial institutions and fintech giants. Names like Circle (USDC), Tether (USDT), JPMorgan, Bank of America, PayPal, and Stripe are now deeply involved—exploring stablecoin participation through issuing digital tokens or building supporting infrastructure.
Major retailers, including Walmart and Amazon, are also evaluating entry—either by creating proprietary stablecoins or joining consortiums to accept existing tokens—with momentum bolstered by supportive legislation.
The appeal is clear: faster, cheaper cross-border payments and reduced dependency on traditional banking rails. But challenges loom. Critics point to potential risks—such as inadequate regulatory safeguards, de-pegging incidents, and vulnerabilities in financial stability—especially given the concentration of stablecoin holdings in short-term U.S. Treasury assets.
Some believe that future stablecoin adoption will hinge on a hybrid model that marries private-issued tokens with central bank reserves to bolster trust and systemic resilience .
As regulation evolves and institutional usage deepens, stablecoins are poised to reshape how money moves globally—offering efficiency and inclusion, but also testing the boundaries of finance’s regulatory and operational guardrails.
Reference: Reuters
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Global Expansion Strategies for FinTechs in Emerging Markets: A Playbook for Leaders
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