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11 April 2025
2 min read
314
UK-based fintech giant Wise has announced a major expansion of its India operations with the launch of a new technology and operations hub in Hyderabad. The move reinforces the company’s long-term commitment to the Indian market, with plans to hire hundreds of professionals across engineering, product development, operations, and customer service roles in the coming years.
The Hyderabad hub will serve as a full-stack center, focusing on building products specifically tailored to Indian users, including freelancers and small businesses that rely on international payments. To spearhead the initiative, Smrithi Ravi, APAC Head of Engineering, will relocate from Singapore to lead the team on the ground.
Wise has already made strategic enhancements to its India offerings, including the provision of international account details in eight currencies—such as USD, GBP, EUR, and AUD—making it easier for Indian businesses to receive payments from abroad. This is part of Wise’s broader push to simplify and reduce the cost of cross-border money transfers.
According to SK Saraogi, Wise’s APAC Head of Expansion, the platform now processes about 10% of remittance flows into India. Since launching outbound transfer services from India in 2021, Wise has enabled users to send up to $250,000 annually under the Liberalised Remittance Scheme (LRS).
This expansion aligns with India’s growing stature as a fintech powerhouse and underscores Wise’s ambition to tap into the country’s vast talent pool and fast-growing digital economy.
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