Flipkart Gets a Lending Licence: A Bold Leap into Embedded Finance
28th June 2025
12 May 2025
2 min read
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In today's fast-paced, digital-first world, the way we pay is evolving rapidly. Contactless payments—once considered a luxury—have now become a necessity. As global reliance on cash declines, tap-and-go transactions powered by NFC, QR codes, and mobile wallets are transforming how businesses and consumers interact.
Several key factors are fueling the global rise of contactless technology:
Post-pandemic hygiene awareness
Speed and convenience
Widespread smartphone and wearable adoption
Consumer preference for frictionless experiences
According to industry reports, the global contactless payments market is projected to reach $12.5 trillion by 2027, signifying a major disruption in traditional payment models.
โ Top Benefits of Contactless Payments
1. Speed and Efficiency
Transactions are completed in seconds—ideal for high-traffic environments like retail or transit.
2. Convenience on the Go
Smartphones, watches, and even rings now double as wallets, reducing the need for physical cards or cash.
3. Safer and More Hygienic
Minimal touchpoints make this method ideal in health-conscious environments.
4. Smart Financial Management
Digital payments are easier to track, categorize, and manage, offering users greater control over their spending.
Despite its advantages, contactless technology raises a few red flags:
No PIN, No Problem (for fraudsters)
Small-value transactions often bypass PIN requirements, posing risks if a card or device is lost.
Potential for Skimming
While rare, NFC-enabled devices can be susceptible to unauthorized scanning.
User Awareness Gaps
Many consumers are unfamiliar with how to secure mobile wallets or recognize phishing attempts.
Innovators and regulators are taking steps to reinforce trust:
Tokenization & encryption for sensitive data
Biometric authentication (fingerprint/face ID)
Real-time fraud detection
Spending caps on contactless transactions
The future of payments is not only contactless but also frictionless. Expect growth in:
Wearables & IoT payments
Biometric-based transactions
Voice and gesture payment technology
Cross-border digital wallets
As this ecosystem matures, the emphasis will shift toward secure, interoperable, and user-friendly systems that cater to an increasingly mobile and connected audience.
Contactless payments offer a compelling blend of speed, safety, and convenience. But as adoption soars, maintaining trust, transparency, and robust security must remain at the forefront. Consumers, businesses, and tech providers must work hand in hand to ensure the future of payments is not only digital—but also dependable.
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